7/10 - The Ultimate Burger, New Oxford Street, London

Location: This aptly named restaurant is located on New Oxford Street, between Holborn and Tottenham Court Road tube stations. Optimistically named The Ultimate Burger, it's actually not a bad attempt at a burger joint 

Price:

£7.10

Presentation:
Presented with the generally ubiquitous wooden stick through the bun to hold it all together. I ordered the 'blue cheese' which incorporated a stilton-esque sauce, and portobello mushrooms on top of an alleged 'scottish beef' burger. Bun was a sour dough sesame seed job, and there was also some salad-y bits and relish included. Chips and onion rings ordered and came separately.

Toppings:
Pretty good. Blue cheese sauce was a little 'gloopy' but very mature and tasty, and the grilled portobello mushrooms have a wonderful, earthy flavour. The salad was fine, not limp and tasted fairly fresh.

Bread:

A quite nice sour dough bun, not as fresh as it could have been, but held the burger together well (actually quite hard to get my mouth around it!). 

Meat:
Pretty good, although the menu stated scottish beef but I wasn't so sure, the flavour was good, but it wasn't aberdeen angus. The meat was cooked slightly pink which meant it was moist and juicy.

Plate Accessories:
Nothing. Came on its own and chips and onion rings came in a separate bowl. Looked a little lonely, but it was a decent sized burger!

Overall rating: 7/10

A good burger, let down by the freshness of the bun and the spurious 'scottish' beef claims (I'm a marketer, and I want to see provenance!). The Ultimate Burger is a hard name to live up to and in my view it just doesn't have that wow factor, but otherwise a good, solid burger experience.